Integrated Marketing
At The Brandhaus IMC, we design and execute integrated marketing campaigns that resonate across channels and expand your brand’s ability to speak directly to your target audiences. Taking an omnichannel approach allows us to orchestrate seamless brand messaging to your stakeholders while maximizing your media spend. Our integrated marketing programs target, attract, and motivate your audience. From campaign ideation to strategic planning and measurement and continuous optimization, we use the tools and tactics that are proven to be effective for your business.
Public Relations
Our public relations practice areas support and enhance the ability of our
clients in branding, corporate communication, sales and overall bottom-line
results and organizational health.
We offer services in:
- Corporate Communication
- Media Relations Management
- Issues Identification
- Stakeholder Engagement
- Audit and Evaluation
- Content Development
- Editing and Publications Management
- Documentation
- Corporate Social Responsibility/Investment
- Events
Strategic Planning
A successful campaign requires strategy, direction, and focus. At The Brandhaus, we identify and analyze short and long term goals, as well as examine where the organization stands right now. This allows us to take a holistic approach to a client’s needs, and it enables us to determine the most effective path forward, which includes:
Product Placement
The Brandhaus empowers brands to reach target audiences through proactive product placement. Our expertise enables us to help products break through the clutter in a crowded, distracted market. Seeing a product in a magazine, television show or movie directly influences consumer opinion and increases buzz and sales. We are skilled at brand integration in all aspects of media, increasing brand awareness and driving consumers to purchase.
Event Management
The Brandhaus creates customized events that communicate your brand message, whether you require one spectacular launch or seek to expose your product in multiple markets with simultaneous or consecutive live events. As one of the few PR firms with an in-house events team, we are uniquely positioned to handle all of the details, from creative concepts and planning to production and execution, to ensure that our clients receive maximum results.
Digital & Social Marketing
At The Brandhaus IMC, our teams are avid explorers and users of both popular and emerging social media platforms. We boast a deep understanding of creating and executing digital marketing campaigns that build brand awareness, increase sales, and improve search rankings and more. Our clients laud our ability to turn online traffic into market share. We are story tellers – and use all forms of media to communicate our clients’ brand messages.
Reputation Management
We excel at search engine optimization (SEO) and online reputation management (ORM). We understand the value of organic media, as well as the key role that search engines play in reflecting branding and reputation. Using our deep understanding of search algorithms we leverage this process to boost the visibility of our clients in typical and atypical online searches.
Understanding Google’s best practices, we ensure a strategy that generates more organic traffic for your site(s) and helps your brand’s positive content rise on the search results page.
Celebrity & Influencer Marketing
We maintain outstanding relationships with influencers in all arenas of lifestyle, entertainment, business, sports, and popular culture. Our expertise as an influencer marketing agency allows us to match the right influencer to your brand, service, product or event. We work with our influencer community to craft content that resonates with your audience. We ask first what action or emotion are we seeking from the audience? From there, we select the right personalities, create meaningful content and build tracking and analytics into the campaign to deliver true impact.